Okinawa Tourism Information:GoyaCake,Peruvian-bornChiffonCakesareBigEnoughforFamilies

Goya Cake, Peruvian-born Chiffon Cakes are
Big Enough for Families

post : 2015.11.18 19:00

The center of Okinawa City, a.k.a. “Koza.” Since the U.S. military bases are located nearby Koza, many foreign residents are living this area. “Goya Cake” is located on Route 330 in Koza where people from different cultural background come and go.

Chiffon cakes, pound cakes, roll cakes, tartes, cream puffs, and others are lined up at showcases inside the well-lit shop. 

It used to be a small chiffon cake-only bakery. They have expanded their branches recently, and there are few branches in Okinawa including a factory.

It is known as “chiffon cake = Goya Cake” in central Okinawa, and the popular chiffon cake has moist and soft texture. It has semi-sweet taste, and it fills mouth lightly. 

This 10 cm (4 in) high & 22 cm (9 in) in diameter chiffon cake is only 1,200 yen (tax excluded), and another good part is that there are different flavors of it including orange, banana, strawberry, chocolate, cheese, pumpkin, matcha, and brown sugar. 

Since people can never get tired of each flavor of cakes, many regular customers come to this shop to buy cakes. Some of them come regularly because they got hooked with the cake even though they do not like sweet stuff.

The founders of this chiffon cake are Victor & Teruko Goya, the 2nd generation of Okinawan-Peruvian immigrants. They changed loveable Peruvian orange cake (American-born Peruvian chiffon cake) and started selling it at flea market first. 

Mr. & Ms. Goya left Peru where they were born and grew up in, and moved to Okinawa where they have their roots. They founded Goya Cake in 1992 to serve delicious cakes that family and friends want to eat. Now, their son Joji Goya is taking over the shop.

I asked Joji that it must be hard for him and his family to start a business in a new land for foreign residents like them at first. However, his answer was;

“Not at all because we (family) all love working. We didn’t know the language (when we came to Japan for the first time), but we are all the same human beings and can communicate heart to heart. It would be hard if we thought it’s hard. We worked together, so all we have is lots of good memories.”

I was surprised to hear the positive feedback from him. 

Goya family’s love for family reflects on the cakes that they make. It has semi-sweet taste so everybody from children to elderly can enjoy eating it. It is free from preservatives and sticks to natural ingredients. And, the size that is big enough for families, relatives, and children to satisfy, and pricing.

Victor, the founder, had always kept these 3 principles. 

These are a fruits soufflé and a decoration chiffon cake, and both are popular as birthday cakes.

Semi-sweet cookies with crunchy coconut flavors can be addictive, so we are never going to get tired of eating them.

Pound cakes which uses rice flour, brown sugar, and soy milk instead of milk and white sugar. And also vegan cake with no daily product are also available at the shop.

Since the chiffon cake does not have any preservatives, the expiration date is for 3 days at ordinary temperature, and 5 days for the refrigerated one. They can be shipped to Mainland Japan as well. 

Enjoy the semi-sweet flavor and moist texture of Okinawan-original brown sugar and mugwort flavored chiffon cakes. You can have them with your family and also at the party.


Goya Cake Main Shop
Address: 1-3-1 Goya, Okinawa City
Tel: 098-939-5430
Business Hours: 9:00 - 20:00 (opens until 19:00 on Sun)
Parking: Toll parking available nearby (provide 30 mins. free parking ticket for customers)

Goya Cake Shuri Branch
Address: 2-12-3 Shuri Akahira-cho, Naha City
Tel: 098-885-5153
Business Hours: 10:00 – 20:00 (opens until 18:00 on Sun)
Parking: no 


Okinawa CLIP photo writer Takano Nakao